Suggestions & Feedback Form Template

Vague feedback is hard to act on. This suggestions and feedback form structures the input you receive — capturing suggestion type, the idea itself, and the problem it solves — so every submission is something you can actually evaluate and act on. Make it easy for people to help you improve.

formformform.com/f/eUM

Who uses this template

Product teams collecting feature requestsCustomer success teamsOperations managersEmployee experience teamsEducators collecting student inputRestaurant and hospitality operatorsNonprofit program managersCity governments and public agencies

About this template

A suggestions form signals something important: that you're listening and that people's ideas matter. Whether it's customers suggesting product features, employees proposing process improvements, or students giving course feedback, the act of providing a structured channel for input builds trust and surfaces ideas you wouldn't have found otherwise.

This template structures the input so it's actually useful. The suggestion type radio (new feature, improvement, process, website/app, other) lets you categorize submissions at a glance. The 'How would this help?' field prompts submitters to articulate the problem they're solving — which is often more valuable than the idea itself. Making name and email optional lowers the barrier for people who have great ideas but prefer to share them anonymously.

formformform makes it easy to collect and review suggestions in one place. Every submission arrives in your inbox and is stored in your dashboard for team review. Embed the form in your product dashboard, your team intranet, your customer portal, or anywhere you want to invite ongoing input.

8 form ideas you can build with this template +
Product Feature Request Form

Collects specific feature ideas from customers, with fields for use case context and priority level, to inform the product roadmap.

Employee Process Improvement Form

Invites staff to propose workflow improvements, identify friction points, and suggest tools that would make their work more efficient.

Restaurant Menu Suggestion Form

Lets diners propose new dishes, dietary accommodations, or seasonal specials they'd like to see added to the menu.

City Public Input Form

Collects resident suggestions for neighborhood improvements, public services, parks, and community programs for city council review.

University Course Improvement Form

Asks students to identify specific lectures, assignments, or resources that could be improved, with optional attribution.

Nonprofit Program Feedback Form

Invites beneficiaries and community members to suggest program improvements, new service areas, and operational changes.

Online Community Suggestion Form

Lets members of a forum, Discord, or Slack community propose new channels, guidelines, events, or features for the platform.

Retail Store Experience Suggestion Form

Collects shopper ideas for store layout, product selection, customer service improvements, and loyalty program features.

What's included

+ Suggestion type radio to categorize feedback instantly
+ Detailed idea and benefit description fields
+ Optional name and email for anonymous-friendly submissions
+ Follow-up consent radio for two-way communication
+ Instant email notification on every submission
+ Works for customers, employees, students, or any community
+ Embeds on any website, app, or intranet
+ Unlimited submissions, forever free

How to create a suggestions & feedback form

  1. 1

    Click 'Use this template' to open it in formformform with all fields pre-built.

  2. 2

    Customize the suggestion type radio options to match your context — for an employee form, change 'Website or app' to 'Workplace environment'; for a product form, replace 'Process' with 'Onboarding'.

  3. 3

    Decide whether to make name and email optional or required based on your feedback culture — anonymous forms tend to get more honest responses.

  4. 4

    Set your notification email to the team or person who owns the feedback process.

  5. 5

    Edit the intro paragraph to set expectations about how suggestions are reviewed and acted on.

  6. 6

    Publish and embed wherever your users or employees naturally spend time — your app dashboard, your website footer, or your team communication platform.

Best practices for your suggestions & feedback form

Keep name and email optional

anonymous submissions dramatically increase volume and honestly. People share more when they know there are no social consequences.

Close the loop

if someone shares their email and their idea gets implemented, tell them. That one reply generates enormous goodwill and future suggestions.

Share aggregate themes with your team

read suggestions quarterly and identify patterns. Three people asking for the same thing is a signal; one person asking for something is an outlier.

Acknowledge receipt

set up an auto-response confirming you've received the suggestion and explaining how it gets reviewed.

Don't over-engineer the form

you want volume and candor, not structured product requirements. Keep the form short and the fields open-ended.

Review regularly and act visibly

publish what you've changed based on suggestions. 'You asked, we built it' is one of the most powerful messages you can send.

Frequently asked questions

Is this feedback form free? +

Yes, completely free. Collect unlimited suggestions and feedback at no cost.

Can people submit suggestions anonymously? +

Yes. Name and email are optional by default, so anyone can submit without identifying themselves. You can change this in the form editor if you want to require contact details.

How do I organize suggestions once I receive them? +

All submissions are stored in your formformform dashboard, where you can view and export them. The suggestion type field lets you filter by category. For larger volumes, export to CSV and use a spreadsheet or project management tool for triage.

Can I use this for employee feedback as well as customer feedback? +

Yes. The template works for any audience — just customize the intro paragraph and radio options to fit the context. For employees, you might adjust the suggestion types to reflect workplace categories.

How do I notify my team of new suggestions? +

Set the notification email to a shared team inbox or your product manager's address. Every submission triggers an instant email with the full response.

Can I embed this in my product or web app? +

Yes. Copy the iframe embed code from your formformform dashboard and paste it into any in-app page, dashboard, or settings panel. It works anywhere that accepts an iframe.

Related templates

Start with the Suggestions & Feedback Form template

Free forever. No credit card required. Customize everything.

Use this template